Saturday, October 21, 2006

CNN Should Face the Music

I read several commentaries regarding CNN's decision to show a video tape provided to them by a Iraqi terrorist group they were in contact with. I read CNNÂ’s explanation and a few of the comments on their website when that page was posted. But I avoided actually watching the video until this morning.

This morning I read an article, posted on the Drudge Report, that Rep. Ducan Hunter (R-El Cajon), chairman of the House Armed Services Committee, has asked that all CNN reporters embedded with the US Military, lose their embed privileges.

"I think Americans like to think we're all in this together," Hunter said. "The average American Marine or soldier has concluded after seeing that film that CNN is not on their side."

This sounds like a wholly reasonable consequence of CNN'’s decision. Likewise, it made me want to view the video. And that viewing instantly brought up another consequence that should follow this video.

Boycott the companies whose advertisements are running before that video.

CNN is running the video through their pipeline service. When you open the video window, the first thing that runs is a video advertisement provided by a CNN sponsor. When I viewed the video, the advertisement was for the Chase Freedom Visa credit card. After the ad video completed and the CNN sniper video began, a banner ad remained at the bottom of the video window for Chase Freedom Visa. The banner is still on the window now as I type.

Boycott Chase. Boycott Visa. Boycott CNN.

Drown these companies with letters explaining our decision. Do the same with all other advertisers on CNN. These companies are explicitly attempting to increase their revenues by capitalizing on the horrific death of our soldiers who are sacrificing everything to keep us an the rest of the world safe. This is deplorable.

CNN has made a terrible decision with this video. The advertisers have been inadvertently brought in to the mix, and on the wrong side of the discussion. Let them all earn their just rewards.

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